Month: February 2013

  • All About Search Engine Optimsation

    Search engine optimisation is a very broad concept that keeps evolving day in day out. No one can finish talking about it but if we narrow down the key points then we can clearly get its intention and how it works . Let me for instance start by giving a clear example as to what…

  • Color Theory: The Meaning Of Color

    “Colors are the smiles of nature,” said Leigh Hunt, the 18th century British poet. Indeed colors manage to evoke strong emotions in us. They can be subjective as well; while some colors may cause a person to smile, the same color may cause a splitting headache in another. Culture also plays an crucial role in…

  • What is web marketing and why is it important

    Web Marketing is the process of promoting your web site and making it well known throughout the Internet. There are several different types of web marketing. The most important is submitting the site to search engines so that it is easily found by your potential customers when they do a search for goods and services…

  • Breakdown Of Website Design Cost

    When creating a budget for a business that includes website design cost, it is important for the owner to consider the different variables that will determine the final cost of this type of project. The cost of website design can vary significantly depending upon what type of site the business wants to develop and what…

  • Benefits of PPC

    People often get taken back when they hear the term pay per click (PPC), If they are not familiar with online advertising. It increasingly gets worse when you inform them, PPC advertising can increase their Return on Investment (ROI). Infact, PPC is quite an easy thing to understand if you consult with a PPC expert…

  • Anatomy of PPC

    When doing Pay Per Click advertising, the biggest challenge is fitting in all of the messages an advertiser wants to convey into the very limited space made available by the search engines. However, by looking at each section with a fine tooth comb, marketers can change their approach and look at ad copy writing as…